Each Mothers' Day the world spends billions of dollars on cards, in fact every occasion is celebrated by exchanging gifts, or cards, sometimes letters hold the message. Behind it all someone has written something, it might be short like, I love you Mum, I couldn't do it without you. Your loving son Bill.
Now I know that's hardly original, but when you think that Bill set out to find a card with the right words to express his love, he had a connection with an often faceless author who penned the lines that captured his imagination. They said what he couldn't articulate.
The card writers' skill is not to be underestimated, they are part poet, part philosopher and every one a literary genius. Song writers fill a world of emotion into the lines of a song, poets can keep us entertained with a hundred lines, but the person who penned the verse in that card you bought for your mother managed it in just over five to seven lines.
Today when you pass over your gift with the card sticky taped to the top, give a silent thank you to the unseen writer who cranked out that message and many more to meet the quota his or her job demanded on the day.
I'll raise a glass and toast each one of them today, I challenge you to do the same.
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